I create unique and memorable names for startups
and established brands.
Great business names don't sit quietly in the corner of the page.
What I do
Hi. Welcome to my site.
The best business names do more than tell people what you do.
They create the perfect first impression, tease you to discover more, tell a story, and capture the essence of a vision. A great name is the cornerstone of your identity.
I've been an advertising creative for over 30 years, creating advertising for some of the world's biggest brands. I now love creating names for businesses starting out on that journey.
I use the skills I've gained knowing how to inform and connect with audiences, to create names that stand out, stick in the mind, and set themselves apart from the competition. Names that will be unique to you and memorable for your customers.
What I deliver
Unique and memorable names - I'll condense your story in a catchy and meaningful way
Names with meaning - Each name will be presented with its thinking
Names checked - All names will be .com available if required
Names from the brain - All names will be 100% original, not AI-generated.
Research competitor names - I always research the category first
Extra names! - Revision options included in all my offers
SEO-friendly names - I always try to use words that are SEO-friendly
Every type of name - Business, brand, product, podcast, books, social media handles, you name it!
When you’re ready to start your naming journey, you know where to catch me.
I look forward to hearing from you.
Phil Clarke
The Name Catcher
I’ve been an advertising creative for over thirty years. A journey that has taken me from junior creative with US agency Chiat/Day to Creative Director at Saatchi & Saatchi London. I now freelance - creating advertising for some of the world's biggest brands, and names for
small businesses wanting to take on the world.
Naming is my passion - I love the challenge of condensing the essence of a product or business into just one or two words. I believe the skills I've gained in solving advertising problems will help me create that knockout name for your business.
How it works
The Toe Dipper
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10 names.
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Each name presented with its thinking.
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All names .com available.
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1 round of revisions.
£60
The Full Monty
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20 names.
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Regroup.
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10 names.
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Repeat until we have a winner.
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Each name presented with its thinking.
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All names .com available.
£185
The Extras
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Free naming consultation.
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Taglines and headlines.
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Social media handles.
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Trademark Checks - local and global.
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Logo design briefing boards.
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Acquiring domains.
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You name it!