Welcome to The Name Catcher. We are a naming agency, creating 

bespoke names for startups and established brands.


What we do

Creating a new name can be one of the most important and challenging stages in the life of a business. Does it have to say everything? Can it say nothing? And when you think you’ve cracked it, you have the frustration of discovering the name's already been taken.

At The Name Catcher we understand the secret to unlocking that knockout name. We do this by looking for a deeper understanding of your business, evolving a brief, and then establishing a unique naming strategy. From this starting point we can create names for your business that won’t just stand for something, they’ll stand out from the crowd, and make it easier for you to secure that all important domain.

And we won't leave you holding that new born name with nowhere to go. We believe design plays an integral role in conveying the essence of a name. With years of experience working with some of London's finest design talent, we can work with you and a designer to complete the journey, turning your name into your brand.

If you want to give your business the start in life it deserves, or if you feel it's in need of a refresh, get in touch and we’ll set up a chat with The Name Catcher.

Phil Clarke

The Name Catcher

I’ve been an advertising creative for nearly thirty

years. A journey that has taken me from junior creative with US agency Chiat/Day to Creative

Director at Saatchi & Saatchi London.

I now freelance as part of a creative team for

some of London's best advertising agencies.

Naming is my secret passion., to me it's the ultimate creative challenge, condensing the essence of a business into just one or two words.

  • LinkedIn
Face retouched.jpg

 Recent Projects

BRIEF: A digital fitness platform that partners clients with personal motivational coaches through in-app messaging. SOLUTION: The gym that comes to you. Combining Gym for fitness with Jim Jams for comes to you, even in your pyjamas.

BRIEF: A digital platform that aggregates events, activities, and business offers in

your local area.

SOLUTION: When you know your area you feel closer to it. Your neighbourhood becomes your hood With a Danish twist! 

BRIEF: A reusable water bottle with

a clever un-screwable base for easy cleaning.

SOLUTION: The magic bottle. Genie is associated with a magical container, and

gives a nice nod to the word genius.


How it works

The Mini Monty
The Half Monty
The Full Monty
  • Work together on your brief

  • Agree a naming strategy

  • 1 round of 8 names

  • All domain friendly 

  • Introduction to designers


£15 per name

  • Work together on your brief

  • Agree a naming strategy

  • First round of 10 names 

  • Catch-up with the Catcher  

  • Tighten the strategy

  • Second round of 20 names

  • All domain friendly 

  • Introduction to designers


£12 per name


  • Work together on your brief

  • Agree a naming strategy

  • First round of 20 names

  • Catch-up with the Catcher

  • Tighten the strategy

  • Second round of 20 names

  • Catch-up with the Catcher

  • Multiple rounds as required

  • All domain friendly

  • Introduction to designers


Jonathan Geitner / Founder of GymJam

“We hit so many obstacles trying to choose
a name. The Name Catcher got to the heart our business and created a name that everyone just loves.”

Kind words


Chat with The Name Catcher

Drop us a line and let's get started on your new name.   


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