I create unique and memorable names for startups

and established brands.

No other investment in your business will give you a greater return

than a knockout name.

What we do

What I do

Hi. Welcome to The Name Catcher.

The best names do more than inform; they create the perfect first impression, entice you to discover more, tell a story, and capture a vision. They become the cornerstone of your identity.

Finding that knockout name can be one of the most important and challenging stages in the life of a business. Does it have to say everything? Can it say nothing? And just when you think you’ve cracked it – the frustration of discovering the domain has already been taken!

Drawing on my experience as a former advertising creative, I know how to get to the heart of your business story and craft names that are both emotive and informative – names unique to you, memorable for your customers, and domain frustration-free!

What I deliver:

Knowledge before naming - I will research your category and competition.

Names with meaning - Each name will be presented with its thinking.

Names from the brain - All names will be 100% original, not AI-generated.

Name checks - All names will be .com available. (Trademark-checked if required.)

SEO-friendly names - I always try to use simple category-relevant words.

Extra names - Revision options are included in all my gigs.

You name it! - Business, brand, product, podcasts, social media handles, taglines, headlines, slogans....

Feel free to get in touch, and let's get started on your new name.

Phil Clarke
The Name Catcher

I was an advertising creative for 30 years – a journey that took me from a junior creative at US agency Chiat/Day to Creative Director at Saatchi & Saatchi London.

Now, my creative passion is naming. I love the challenge of distilling the essence of a product or business into just one or two words.

If you're starting a business and need a new name, or rebranding and updating an old one, you know where to catch me!