The Name Catcher I Business and product naming

I create unique and memorable names for startups

and established brands.

No other investment in your business will give you a greater return than a knockout name.

What we do

What I do

Hi. Welcome to the Name Catcher.

The best names do more than just inform, they create the perfect first impression, tease you to discover more, tell a story, and capture a vision. They become the cornerstone of your identity.

Finding that knockout name can be one of the most important and challenging stages in the life of a business. Does it have to say everything? Can it say nothing? And just when you think you've cracked it, the frustration of discovering that perfect name has already been taken!

I use the skills I've gained solving advertising problems to find the essence of your business story and create naming strategies that are emotive and informative. I can then create names that stand out, stick in the mind, and set themselves apart from the competition. Names that will be unique to you and memorable for your customers.

What I deliver:

Knowledge before naming - I research your category and competition.

Names with meaning - Each name will be presented with its thinking.

Names from the brain - All names will be 100% original, not AI-generated.

Name checks - All names will be domain-checked. (Trademark-checks if required.)

SEO-friendly names - I always try to use simple words relevant to your category.

Extra names! - Revision options are included in all my gigs.

You name it! - Business, brand, product, podcasts, YouTube, social media handles, avatars!....

When you’re ready to start your naming journey, you know where to catch me.

Phil Clarke
The Name Catcher

I’ve been an advertising creative for nearly thirty years, a journey that has taken me from junior creative with US agency Chiat/Day to Creative Director at Saatchi & Saatchi London.

I now freelance creating advertising for some of the world's biggest brands and names for businesses starting out on that journey.

I love the challenge of condensing the essence of a business story into just one or two words. I use the skills I've gained from solving advertising problems to create names that will stand out, stick in the mind, and set themselves apart from the competition.